Hansa Iyengar

Practice Leader

Hansa Iyengar leads the banking, financial services (BFS), and IT services research practice at HFS Research. She focuses on delivering practical, forward-looking insights that help BFS leaders navigate change across financial services and on providing critical analyses of service provider strategies, enabling buyers to make more informed sourcing and partnership decisions.

Hansa brings more than 15 years of deep enterprise technology and IT services expertise. She has led global research portfolios that are focused on competitive intelligence, digital transformation, and market trend analysis for technology and telecom enterprises. Before joining HFS, Hansa was a senior principal analyst at Omdia, where she advised C-suite executives on enterprise IT strategy and spearheaded high-impact research initiatives influencing product and go-to-market strategies for some of the world’s largest technology firms. With a track record of authoring influential thought leadership, she is known for her sharp strategic thinking, enterprise-first perspective, and commitment to cutting through hype to deliver insights that matter.

Hansa holds a bachelor’s degree in English and an MBA in finance from Gujarat University, India. She lives in Columbus, Ohio with her husband, two sons, and a fur baby. In her spare time, she likes to read, cook, hike, and volunteer at local non-profits.

Content By Hansa Iyengar

Market Analysis

Voice of the SI partners survey 2025

The HFS 2025 voice of the SI partners survey reveals which tech vendors enable their ecosystem to truly drive enterprise value.

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Data Viewpoint

BFS firms are all-in on AI, and it will reshape operations at scale

As large BFS institutions actively embed AI into businesses, new technical and soft skills must be adopted at scale for success.

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Point of View

‘Engineering meets AI’ is Hitachi Digital Service’s bold transformation play

HDS is evolving from an engineering powerhouse to a transformation partner for AI-first enterprises.

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Market Analysis

HFS Pulse—The 2025 outlook for banking and financial services

Here is our outlook for BFS. 2025 will be the year of Services-as-Software with a healthy spending rebound in BFS.

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Data Viewpoint

GCC reality check: BFS firms strive for AI-readiness but face structural blind spots

If GCCs are to lead the AI charge, they must be treated as front-line innovation engines rather than back-office cost centers.

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Point of View

Culture and skills debt are hidden hindrances to enterprise transformation

Culture debt and skills debt are hidden liabilities that constrain growth, and leave enterprises unable to adapt at speed.

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Point of View

AI can’t scale until enterprises dismantle their legacy DNA

Despite AI hype and investment, enterprises are held back by legacy tech, rigid structures, and poor data—not the algorithms.

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Data Viewpoint

Commercial banks need innovation partners not execution machines

In our latest research, clients rated providers poorly on IP development, R&D investment, and effective fintech collaboration.

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