Today more than ever, customer experience (CX) is the great differentiator making or breaking success for companies. The pandemic-induced contact center disruptions we’ve seen in the past year exposed many broken processes and lifted customer friction to an all-time high. It also shifted customer expectations and made companies realize that they need to understand their customers much better.

Many enterprises have made the decision to step back, re-examine their CX approach, and design a new strategy to improve the customer experience and in turn improve their brand.

Our enterprise executives will discuss:

  • How to retain and attract CX talent during this “Great Resignation”

  • The importance of automation and digital associates to scale CX during times of extreme demand and people shortages

  • How to build and maintain customer trust

Of the back of this event, HFS Analysts: Ralph Aboujaoude Diaz, Sarah Little, and Melissa O’Brien – wrote a POV Simplicity and empathy are rewriting CX for the virtual economy.

HFS moderators 

Phil
Phil Fersht, CEO and Chief Analyst
melissa
Melissa O’Brien, Research Leader

Executive partner

Birendra Sen, Head of Business Process Services, Tech Mahindra

Open Conversation. HFS Roundtables encourage open conversation, collaboration and exploration. They promote practical education and professional development.

Different Expert Opinions. It is easy to go to your same network inside and out of your own organization for brainstorming. A virtual roundtable allows you to meet minds from far outside your personal network to off bounce ideas off of and share your struggles and top-of-mind issues.

Exclusivity. These virtual meetings are open to senior enterprise executives only so you will be in excellent company.

HFS Digital Roundtable supported by

Thanks to our panelists!

Who is eligible?

In an effort to keep these events high-level, intimate and private, HFS Digital Roundtables are open to enterprise buyer senior executives only. Only 18 executives max will be accepted to the event, but there will be a waitlist and if a spot opens up, we will contact the next person on the list immediately.

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