Josh Matthews

Practice Leader

Josh is the Practice Leader for Sustainability at HFS Research. As an "activist analyst," Josh focuses on making an objective and emotive case for sustainability. He founded Critical Mass for Sustainability Through research, consulting, and convening partnerships, aiming to move us toward the positive tipping points that the global context needs. A critical mass that pulls policy, consumer behavior, and business into alignment with the 17 UN Sustainable Development Goals.

Josh was a Parliamentary candidate in the UK’s General Election in 2024. He also co-chairs the Cambridge Alumni Society for Sustainability. Josh has spoken at COP26 and multiple industry and sustainability events. He is a former Cambridge City Councilor and shadow cabinet member for Climate Change, Environment, and the City Centre.

Josh graduated from Cambridge's Institute for Manufacturing and Loughborough Chemical Engineering. He was a process engineer at TotalEnergies and had broader consulting experience at Unilever and several other large and small firms. He spent time as a visiting scholar at UC Santa Barbara researching low-carbon hydrogen and was a published author in Chemical Engineering and Technology.

Josh spreads his sporting time across cricket, racket sports, running, and the gym. He is a former competitive swimmer and has tried almost every sport competitively but has yet to make a career out of one. Thank goodness for the research. Josh reads mostly nonfiction (but with a special place for the Game of Thrones books and seasons 1-7). He is a fan of most edible things, red wine, and a gin and tonic—served in a tumbler, not a massive goblet.

Content By Josh Matthews

Point of View

COVID-19 and a new oil-price crash pile uncertainty onto oil and gas execs: Providers must double-down on

Service providers to the oil and gas sector have already been shifting to outcome-based models.

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Point of View

Automotive firms must look toward partnerships that meld startup mentality with global scalability—as

Accenture is acquiring loads of design & Agile skill into its Industry X.0 practice—competitors watch out, as automotives, especially, will take note

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Point of View

BFSI firms must update their approach in order to measure and manage climate change risk

BFSI firms don’t want to move first on climate change—but the leaders will find partners that help them quantify risk and make confident decisions.

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Point of View

The BFS sector’s laggards need to stop only seeing uncertainty in sustainable finance—and think about

Succeeding in sustainable finance starts with connecting BFS’ capital experts with the technology experts in enterprises, providers, and policymaking.

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Point of View

Service providers should be scrambling to digitally transform the Indian cricket market

Come to Indian cricket’s digital rescue before others take the platform to show off their capability and attract talent from a global following.

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Point of View

Industrial IT projects must plan for providing and maintaining operational technology (OT) expertise

Providers can meet the OT requirements of industrial IT projects in several ways; just make sure your strategy covers and maintains all bases.

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Point of View

COP26 will bring greater scrutiny on businesses’ sustainability; executives must partner with the now

Smart executives are already building out their ecosystem of sustainability experts and partners in preparation for COP26.

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Point of View

Concentrix’s marketing solutions meet manufacturing execs’ needs, but they face competing priorities

Manufacturing providers have a strong focus on sales, marketing and aftermarket services; to cut through the competition, success stories must shine.

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